Italian women are often known for their long, shiny, and healthy hair. This can be seen in the iconic Botticelli hair. Hair stylist Rossano Ferretti, known for creating the “invisible” haircut, was raised in this Italian hair care tradition.
According to him, Italian women have a meticulous and sophisticated approach to hair care, prioritizing the health of their hair through quality products and techniques that enhance natural texture and shine.
They show hair care as an essential part of self-care, much like skincare. Ferretti also highlights the long-standing practice among Italian women of treating hair and scalp-like skin, adding a third step to their hair routine beyond just using conditioner.
This third step involves applying a serum or oil to the mid-lengths and ends after every wash to provide essential nutrients. Passed down through generations, the “third step” rule in Italian hair care is deeply rooted in family traditions and reflects the early education children receive about the importance of proper hair care.
Additionally, it’s worth noting that nourishing the hair is different from moisturizing it; while moisturizing involves adding water, nourishing damaged hair with serums and oils can help repair it by creating a protective layer.
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