Hold on to your makeup brushes, because the beauty world is buzzing with a trend that’s making a major comeback – matter makeup.
This dreamy, blurred skin finish is being hailed by experts as a universally flattering option that can help you look your best, no matter what your skin type or concerns are.
According to Val Garland worldwide artistic director of makeup at L’Oreal Paris, matte makeup or “cloud skin” (as it’s called on TikTok) can help hide your imperfections spots, making it a top choice for anyone dealing with acne or other skin issues. And forget about the glossy look that has been on trend in recent years, while it may look good in fashion and advertising. In the real world, it can leave you looking like you are sweating. So why not embrace matte foundations, which give you a soft, natural look that works for any occasion?
But this isn’t just any old matte makeup we are boasting about – this is a new, updated version that takes inspiration from the minimalist, opaque finishes of the 80s and 90s. Instead of using a heavily dacked-up face with powders, the focus is on creating a matte but brighter effect that flatters your natural beauty.
What’s the best part?
This trend is timeless, meaning you can channel your inner Naomi Campbell and rock the same look she did on the runway in the ’90s. Makeup artist suggests that it is a great choice, even when working with glossy colours. With this trend, you can create dimension in your facial structure and play with light and shadow, all while looking effortlessly chic.
So get ready to say goodbye to the glossy, over-the-top looks of the past few years and hello to a matte makeup trend that’s here to stay!
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